Fintelligence Market Study 2021/22

Challenges and Trends in Banking in Switzerland


We are pleased to present you this year’s market study “Challenges and trends in banking in Switzerland”. Once again, we asked more than 150 bank employees from all over Switzerland (board members and management board members, but also client advisors and specialists) to learn about their perception of current challenges and future trends about Banking in Switzerland.


The study is available in German and French.


To the online edition

The following topics in particular were investigated as part of the survey:

  • Which are the biggest challenges for the banking industry? Is it digitalization or the ongoing pressure on margins? In which areas are these challenges most evident?
  • Which are the most important measures to meet these challenges?
  • What does this mean against the background of the key importance of individual personal client advice?
  • Which training needs can be identified against the background of these challenges and how can they be confronted?
  • How does the perception of persons differ in various positions?

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